FOR IMMEDIATE RELEASE
June 30, 2022
Contact: Riley Sutton, firstname.lastname@example.org
New Day Nevada Launches Campaign Highlighting Nevada Leaders’ Accomplishments – and Puppies
The initial digital ad campaign is running in Clark and Washoe counties
Reno, Nevada – Today, New Day Nevada released digital ads highlighting the work Nevada leaders have done to make childcare more affordable, invest in affordable housing, and get our economy back on track. Further, the ads showcase the state’s treasured beauty and remind us why Nevada is awesome.
“The last few years have been hard, but Nevada is getting back on track thanks to the hard work of Nevadans and Nevada’s leaders,” said Riley Sutton, Executive Director of New Day Nevada. “It’s important to recognize that and to do it with the kind of fun, beautiful, and maybe a little bit spicy type of message that Nevada deserves. There’s a lot of doom and gloom out there nationally and internationally, and it was important to us to break through that with puppies, kids, and humor. New Day Nevada looks out for working families, and we applaud the governor and state leaders for having their backs. Our strong recovery means working families can enjoy all that makes us the eNVy of the other states out there. Your move, Nebraska.”
The ad buy is running on digital platforms with an initial investment of more than one-quarter of a million dollars. Videos can be enjoyed on New Day Nevada’s Facebook and Twitter pages.